Complicating in-vehicle regional market

Bluetooth is a complicated process that the average consumer is unable to accomplish, but by implementing NFC, consumers can simply touch their phone to the NFC receiver in a car and secure a wireless connection, rather than having to search for networks or set up a W2A pass phrase. One in-vehicle primary advantage of using NFC to provision a Bluetooth or Wi-Fi connection is that NFC is easier to set up than more complex radios, and the setup time is generally shorter (on the order of milliseconds). sh LCDs, creating an immediately personalized interface in the dashboard. Additionally, this in-vehicle standards-based technology allows consumers to safely control smartphones through the dashboard so they can answer calls and check text messages.  Bypass the Bluetooth function is certainly a lost in the regional in-vehicle battlement.
refer to : http://embedded-computing.com/articles/wireless-accelerate-next-wave-in-vehicle-innovation/